The story of Choubidoo began in a busy home filled with laughter, creativity, and six children. As a mother of five daughters, the founder quickly realized that her own beauty products were constantly being "borrowed" by her girls, who were eager for their own touch of magic.

Driven by the desire to give them something safe, hydrating, and specially made for them, she decided to create a fragrance line they could finally call their own.

Choubidoo was built hand-in-hand with her children, drawing inspiration directly from their imagination and playful spirits. Today, it has evolved into a vibrant family-run business where creativity and quality meet. Above all, Choubidoo remains a fun, family-centered adventure, dedicated to sharing that same joy with families everywhere.